DASH-SEO, Your Go-To B2B SEO Agency
B2B SEO is something which takes time, patience, energy, and effort; but it’s all worth it. The benefits of starting a B2B SEO strategy are numerous and will be felt fully throughout your business organization. The difference between a B2B SEO strategy and a B2C SEO strategy consist of the fact you’re appealing to people who want to see sales generated and revenue developed, not discounts on merchandise or ranking for “best cheese grater”. The latter is strictly dedicated to the consumer base who wants to find a high-quality product they’re searching for with ease. While the former is representative of those who are seeking anything from consulting services, to accounting work, to parts suppliers, and anything and everything in between. Read on to learn more about how we at DASH-SEO can help your B2B business thrive, grow, and produce the results you’ve been searching for with our excellent SEO strategies!
B2B is What Makes the World Go Round
B2B (Business to Business) helps other companies become successful at a grand scale and can prove to be one of the quickest ways to amass wealth, produce jobs, and sell your services or products at a bulk rate with great return. We at DASH-SEO know this and want to help compound your efforts with our SEO strategies designed to help your B2B growth accelerate as you’ve never seen before. All of this can be done through organic efforts as well thanks to the power of Google and other search engines. There have been numerous studies which indicate users and employees of businesses searching for solutions for their problems will actively avoid ads if they can. For this reason, and many more, it’s important to have your B2B organization ranking organically to indicate to potential clients, customers, and users you’re the trusted and reliable source for your offerings.
What Our B2B SEO Strategy Consists Of…
Our B2B SEO strategy primarily consists of on-site optimizations, content development and production, and backlink acquisition efforts. When you combine all three of these aspects of SEO, you’re left with an amazingly powerful inbound lead-gen system which continues to snowball and grow throughout the weeks, months, and years you continue with the strategy. Below is how we go about optimizing your site for search engines and how we can successfully improve your organic rankings over time.
On-Site Optimizations for Your B2B Organization
On-site optimizations are crucial for your B2B website. Nobody likes a slow, difficult to navigate site and we at DASH-SEO want to help your users have the best UX (user-experience) possible. Not only is it beneficial to have a fast-loading, easy-to-navigate site for users; it’s also extremely beneficial for search engine robots. Search engine robots consistently crawl your website and index what they visualize within search engine result pages. When your site is slow and doesn’t have the proper hierarchy in place, you run the risk of being ranked lower and lower in search engines due to the fact Google and other search engines want their users to have the best experience possible when searching for solutions. For this reason, it’s vital your site is high-performing and has fast load times to ensure everything is ranking as it should.
Content Development for Your B2B Organization
“Content is King…” is the mantra many SEO companies will repeat, and they’re not wrong. Without content, there’s really not that much to index within search engines. Some “marketing gurus” will claim you can see success without producing barely any content, yet this could not be any further from the truth. Search engines love content and they also love consistently updated, fresh websites. The more high-quality, valuable content you produce for your users, the better. We take the strategic approach when performing keyword research for our clients’ content production plans. When you’re first starting out, you don’t want to target extremely competitive keywords. You’ll find yourself not seeing the anticipated results and feel as though your valiant writing efforts were for nothing. The best strategy to employ consists of targeting “low-hanging fruit” keywords. What this means is low keyword difficulty to rank for and decent to high search volume. When you target these types of keywords, you’ll end up building up a large number of highly viable, revenue generating keywords without exuding strenuous efforts elsewhere. All in all, this is the strategy we employ with nearly every client as it tends to yield the quickest wins.
Link-Building for Your B2B Enterprise
Link-building is crucial to gain traction within search engines for your B2B’s website. One of the best ways to accomplish this is through manual outreach where we find related online publications who are willing to link to your site through a number of different methods. From there, we’ll secure the links through email or phone conversations and build up your domain authority over time. The higher your domain authority (thanks in part to link-building efforts), the easier it is to begin ranking for targeted keywords.
Our B2B SEO Best Practices
The B2B SEO best practices we employ for our clients consist of 100% whitehat methods. Some SEO agencies will employ malicious practices to have their clients ranking as quickly as possible with no regard to their business to make a quick buck, yet more often than not, this causes the site to be penalized later on by search engines. Ultimately this results in short-term profitability with long-term consequences. We want to help your business grow over the long-term with no risk to the core of your business in today’s day and age; your website. We believe in prosperous longevity produced from dedicated, hard work well over any cheap tricks some other SEO agencies may utilize.
Choosing DASH-SEO for Your B2B SEO
If you’re searching for high-quality, B2B SEO for your company’s website, you’ve come to the right place! Learn more about what we can do by requesting a complimentary SEO audit using the form below and we’ll be sure to reply within 24 hours. We look forward to hearing from you soon and can’t wait to show you how we can make this year your best year ever for your business through our excellent SEO and digital marketing strategies!