Why You Need SEO: The Real Reasons
There are many reasons why you need SEO and they’re most likely all valid, but today we’ll be discussing the benefit of SEO from a business owner’s perspective and what really matters, not just vanity metrics. At DASH-SEO, we focus on the true ROI for our clients because we know that’s what really matters. We’re able to handle all of the technical SEO factors, on-site and off-site SEO attributes, content strategy, etc…; but we want to show you the true value of SEO and how it can improve your business’ overall performance and value. Read on to learn more about how DASH-SEO can help you achieve your goals via our excellent SEO and digital marketing strategies!
When you have a great SEO campaign implemented by a reputable agency, you’ll begin to notice your overall web and search presence increase exponentially. What we mean by this is the fact that due to your increase in organic keywords, position on SERPs (search engine result pages), and responsiveness to search queries from customers searching for you product and/or service; you’ll begin to see what SEO can do for your internet-based presence. When your business’ presence is permeating throughout long-tail, high user-intent keywords, you’ll notice a much stringer influx of high quality traffic to your site. This high quality traffic will improve your brand’s overall awareness and conversions.
When your brand awareness is improved, you’ll begin to notice “word-of-mouth” marketing taking place. As you become somewhat of a household name within your niche/industry, you’ll start to have sales generated off of this fact. This is when the true beauty of SEO commences and the benefits truly show their real colors in the best way possible.
Quality SEO will not only improve the awareness and presence of your brand, your conversions will become optimized as well. Through our precise targeting of what works and what doesn’t within CRO (conversion rate optimization), we’re able to help your business achieve a much higher rate of conversion, thus increasing sales and the lifetime value of your customers.
When your conversions begin to improve, the sales start to roll in. Successful SEO is often referred to as having a “snowball effect”. What we mean by this is that SEO, when implemented correctly, often has a 2-4-8-16-32-64-128… type of multiplicity effect. This scenario has been experienced by all of our clients and we would love to have you experience the same scenario with your business when working with us.
Treating SEO as an investment allows you to recognize its true potential. It’s often quoted amongst the SEO industry that you’ll see the best results between 3-6 months from the start of an SEO campaign. Results are NOT overnight, this is why it’s best to treat SEO as a true investment. You wouldn’t expect 150% gains from a stock unless it was considered quite volatile. With SEO, you can expect fantastic gains without all of the added volatility; you’ll just have to wait a few months to begin seeing said results.
Improves Your Business’ Ability to Reinvest in Itself
When you have more high-quality traffic, more conversions, and more sales; you’ll be able to reinvest in your business and grow exponentially rather than relying on traditional marketing methods which are most times “one-and-done”. With SEO there’s a tremendous staying power it possess to help you maintain those hard-earned rankings over time.
As mentioned, staying power is something which SEO possesses which most other marketing methods do not have. Long after you’ve stopped working on specific areas of your SEO campaign, you can still expect passive results to continue. This is one of the many amazing features of SEO as a whole. PPC (pay-per-click) advertising stops immediately once you cut off the budget, SEO on the other hand will continue to work for you potentially until the end of time.
Choose DASH-SEO for Your SEO Needs
Now that you’ve learned more about why you need SEO to see your business become successful in this digital age we live in, it’s time to take the next step! Fill out the form below and we’ll happily provide you with a complimentary, full-scale, SEO audit to look over and see where we’ll be able to improve your site’s SEO to help you achieve your goals and help grow your business exponentially with our excellent SEO and digital marketing strategies. We look forward to hearing from you soon!