Full Google Analytics 4 setup with custom events, conversions, and audiences.
Daily monitoring of indexation, crawl health, and search performance.
Dynamic number insertion with keyword-level call attribution.
Track every form, call, chat, and appointment across all channels.
Custom real-time dashboards combining all your data in one view.
Track competitor rankings, traffic estimates, and market share changes.
GA4's event-based model replaces Universal Analytics' session-based tracking. We configure custom events that track every meaningful interaction on your site — not just pageviews.
We configure conversion events that map directly to business outcomes — leads generated, cases started, appointments booked. No vanity metrics — only conversions that drive revenue.
We build custom audiences in GA4 that power remarketing, reporting, and analysis — segmenting users by behavior, conversion status, and engagement level.
Every form tracked with source, keyword, and page attribution. Multi-step form progress tracked for abandonment analysis.
Dynamic number insertion shows unique numbers per traffic source. Keyword-level attribution for PPC calls. Call recording and scoring.
Chat conversations tracked as conversion events with full source attribution. Lead quality scoring for chat-generated leads.
Online booking integrations tracked as conversions with source, keyword, and page attribution in GA4.
We build custom Looker Studio dashboards that combine GA4, Search Console, Google Ads, Microsoft Ads, call tracking, and form data into a single, always-updated view. You get 24/7 access to your performance data without waiting for monthly reports.
A comprehensive view of your SEO performance — rankings, traffic, conversions, and content effectiveness. Every metric tied to business outcomes with actionable recommendations.
Complete paid search performance — spend, clicks, conversions, and ROAS across Google and Microsoft Ads. Budget recommendations for next month based on performance data.
Which channel first introduced the lead to your practice? Measures awareness and discovery effectiveness.
Which channel drove the final conversion? Measures direct conversion effectiveness of each channel.
How did multiple channels work together across the full journey? Distributes credit proportionally across all touchpoints.
We track up to 5 competitors alongside your practice — monitoring their keyword rankings, estimated traffic, domain authority, and content activity. This gives you context for your performance and identifies opportunities they're capturing that you're not.
Every monthly report includes a competitor section showing where you're winning, where you're losing, and specific recommendations for closing gaps.
A law firm was spending $15K/month on marketing with no conversion tracking — they didn't know which channels were driving cases. We set up GA4 with custom events, implemented call tracking with dynamic number insertion, configured form tracking, built a Looker Studio dashboard combining all data sources, and established monthly reporting. Within 3 months they discovered 34% of PPC spend was going to non-converting campaigns, reallocated that budget, and saw tracked conversions increase 62%.
View More Case Studies →Request an analytics setup and start tracking what actually drives revenue for your practice.